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meme

dogwifhat

A Shiba Inu in a pink knitted hat. The meme that launched a $4.7 billion token.

Origin

Twitter / Fortnite community

Origin Date

2019-01-01

Still Active

Yes

The dogwifhat meme originated from a photo of a Shiba Inu named Achi wearing a pink knitted beanie. Fortnite streamer Issa adopted it as his Twitter profile picture in 2019 and it spread across social media. The image's appeal is simple — it's a cute dog wearing a silly hat. When the WIF token launched on Solana in 2023, it turned this internet-native image into one of the highest-valued meme coins ever. The original photo sold as an NFT for $4.3 million. The meme's staying power comes from its pure simplicity and the community mantra: "the hat stays on."

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